Copa Ciclista Coahuila
Logo design
The Copa Ciclista Coahuila (CCC) is a three-stage cycling race across Saltillo, Monclova, and Torreon.
The brief called for a mark that holds up at speed and at distance—simple enough to embroider cleanly onto race apparel, distinctive enough to read at a glance.
The triple-C monogram, built from simple interlocking shapes, subtly echoes the form of a cyclist in motion.
To tie the symbol to its location, the logo palette draws its main colours from the coats of arms of Torreon, Saltillo, and Monclova.
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David Airey
Logo & visual identity design
Studio
64 Beechfield Avenue
Bangor
Northern Ireland
BT19 7ZZ
Contact
studio@davidairey.com
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07739 530 457
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