Copa Ciclista Coahuila logo

Copa Ciclista Coahuila
Logo design

The Copa Ciclista Coahuila (CCC) is a three-stage cycling race traversing the roads of Saltillo, Monclova, and Torreon. The triple C monogram is designed to subtly hint at the shape of a cyclist, while the simple shapes allow for ease of embroidery on race apparel.

Copa Ciclista Coahuila poster
Copa Ciclista Coahuila palette

To tie the symbol to the race location the logo palette contains the main colours from the coat of arms for Torreon, Saltillo, and Monclova.

Copa Cyclista Coahuila logo on photo
Copa Ciclista Coahuila
CCC logo on cycling jersey
Copa Ciclista Coahuila signage
Copa Ciclista Coahuila podium

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David Airey
Logo & brand identity design

Studio
64 Beechfield Avenue
Bangor

Northern Ireland
BT19 7ZZ