Ambidex x logo

Ambidex
Logo, visual identity

Ambidex is a tech firm in Dallas, Texas, selling IT services to medium- and large-sized companies. The project brief called for a design that was both simple enough to endure, and distinctive enough to separate the brand from competitors.

The design idea focused on a bespoke X, created with right and left-pointing arrows to hint at the ambidextrous meaning behind the brand name. As well as blending into the custom wordmark, the X monogram is used as a standalone element, ideal for small spaces such as app icons and social media avatars.

Ambidex mobile website
Ambidex light box sign
Ambidex ID card
Ambidex symbol buttons
Ambidex mobile website design
Ambidex wordmark white
Ambidex billboard design

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David Airey
Logo & brand identity design

Studio
64 Beechfield Avenue
Bangor

Northern Ireland
BT19 7ZZ