
Ambidex
Logo, visual identity
Ambidex is a technology firm in Dallas, Texas, providing IT services to medium- and large-sized companies.
The brief called for a mark simple enough to endure and distinctive enough to separate the brand from its competitors.
The central idea is a bespoke X formed from right- and left-pointing arrows, a reference to the meaning behind the Ambidex name. The X becomes part of the custom wordmark while also working independently as a compact monogram for applications such as app icons and social media avatars.







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David Airey
Logo & visual identity design
Studio
64 Beechfield Avenue
Bangor
Northern Ireland
BT19 7ZZ
Contact
studio@davidairey.com
Book a video call
07739 530 457
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Independent since 2005
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