Prime Snowsports
Logo design
Prime Snowsports provides private ski instruction, coaching, and guiding in Courchevel and the Three Valleys in France. Its service is tailored to individual clients, offering greater flexibility and convenience than standard ski schools.
The logo needed to display a sense of quality that never tipped into stuffiness or pretension, while distinguishing Prime from other private instructors.
A simple grounding line acts as an underscore beneath the name while creating a sense of elevation. It hints at both the mountainous French setting and the elevated level of instruction.
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David Airey
Logo & visual identity design
Studio
64 Beechfield Avenue
Bangor
Northern Ireland
BT19 7ZZ
Contact
studio@davidairey.com
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07739 530 457
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Independent since 2005
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