WDE is an engineering firm in Belfast, Northern Ireland. The company specialises in the rental and repair of fork lift trucks, and it was my role to create a new identity and card design. Here I offer a brief insight into my logo design process, and show how the final logo design has been implemented onto a business card.
Every now and again I’ll compile some noteworthy links / resources, publishing a quick roundup for your convenience. Here follows my creative roundup from the past few weeks, plus a quick snapshot of me in my first ever pair of glasses. Run for the hills!
When it comes to online graphic design portfolios, there are a lot of factors you need to consider. It can be easy to make costly mistakes that lose you the client before they’ve even sent an email. So what is it that creates that necessary appeal? In this short post I feature common portfolio mistakes, and offer some excellent resources.
Questions answered in this post include: Do you still figure out your prices approximately by the hour? If graphic design wasn’t your career, what do you think you would have been doing? Aside from word of mouth, what would you say is the best way to find new work when starting out alone?
If there’s one logo design book I’d recommend above all others, I’m hard pressed to name a better candidate than Marks of Excellence: the history and taxonomy of trademarks, by Per Mollerup. Here’s a glimpse of what to expect inside.