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From the reader #3


“Here’s to the crazy ones. The rebels. The troublemakers. The ones who see things differently.”

You are the map maker

Your best idea

What’s the formula for blog posts that will get the greatest number of retweets? Which new product or service will make you the most money? Do you know?

What is meant by the word ‘creative’?

Painted background

Only one in ten thousand will really mean, “Give me something I haven’t seen before.”

Focus on art: Dalton Ghetti

Dalton Ghetti pencils

The intricate magic of pencil lead sculptor Dalton Ghetti.

New work: Clemente Tequila

Clemente Tequila

I worked with Malibu-based tequila connoisseur Gene Fein to design a wordmark and set of labels for a new 100% organic tequila brand called Clemente Tequila.

Handling the client approach

Football strategy

Here are a few things I do to streamline the back and forth when potential design clients first get in touch.

Canned air

Canned air

This air from Prague circulated recently, making me wonder who else has designed canned air packaging.

Stationery Design Now!

Stationery Design Now!

If you’re in search of a little stationery design inspiration, Stationery Design Now! is worth a look.

Smirnoff Caipiroska packaging

Smirnoff Caipiroska packaging design

This promotional packaging for Smirnoff Caipiroska by JWT Brasil caught my eye.

On creative block

Gerard Huerta quote

How do you overcome creative block?

some prints

Velvet Underground poster

Get yourself a free A2 print by Stockport-based Graphic Nothing.

New work: CampusIT

CampusIT sketches

CampusIT designs, develops, implements and maintains student management information systems for universities and colleges in the UK and Ireland.

From the reader #2

dpr house

Stand-out content from my feed reader.

Arwey notebooks

Arwey notebook

Any of the notebooks from Arwey would make a great designer gift. The mailman delivered these two.

Letterpress note cards

Letterpress note cards

Hoban Cards. Definitely worth a look.

Aesop on kindness

Mouse carving

This one isn’t just appropriate for the business of design, but for life in general.

How to package elastic bands

Elastic band packaging

The stronger the band, the more the box is squeezed.

Aesop on giving critiques

Two bags

According to ancient lore, every man is born into the world with two bags suspended from his neck.

Twitter lists

Twitter lists @DavidAirey

That Twitter thing last month? Turns out I’ve missed reading designers’ updates.

D&AD President offers advice to graduates on getting hired

D&AD President, Sanky, offers his advice for design graduates entering the profession.

Aesop on client focus

Dog hand silhouette

Don’t spend time dreaming of future clients when you should be focusing on those you have.

Aesop on design contests

Lion stone carving

No matter how much you have, never argue with quality.

Aesop on hiring a professional

Aesop the Greek

Cutting small costs can cause great wounds.

From the reader #1

British Isles map

A quick roundup from my feed reader. Might be a regular thing. Might not.

Boat Magazine

Boat Magazine

This lovely publication dropped through my letterbox the other day — the first issue of Boat Magazine.

Using Twitter in the information (overload) age

information overload

As someone who does almost 100% of my business online, a need to filter the bombardment of info ranks highly when it comes to paying the bills.

Design on the side


You might know something about root canals, but I know what I like, and that’s more important.

Patterns in design

tree trunk pattern

When I get creative block, I find it helps to return to design in its most natural form.

Symbol, by Angus Hyland & Steven Bateman

Symbol book

Symbol is a new book by Angus Hyland and Steven Bateman, published by Laurence King.

Too many ideas

white circle black background

Any one of these mistakes would be enough to hinder a project’s completion.