Remove the logo. Know the brand.
A little reminder that we need create more than just wordmarks and symbols.
A little reminder that we need create more than just wordmarks and symbols.
Debbie Millman’s new book Brand Thinking and Other Noble Pursuits is an engaging collection of dialogues between Debbie and different leaders in the field.
“You get out of it what you put in, so if you don’t go to meetings, or become involved with other members, paying the fee is pretty much useless.”
→ Continue reading Why do so few designers join professional design organisations?
Don’t show two logos and ask, “Which one’s best?”
We get hundreds of applicants for the few jobs that come up here. But some of them, man alive… I really wish they’d read what I’m about to write.