Here are the details of my online advertising earnings and website traffic for March 2011 in the hope that they help to either initiate or increase your own additional income stream.
March 2011 advertising income
Amazon Associates: $200.58
Total: $1,628.58 (£1,000.86 GBP)
I’ve already talked about the commission cheques I receive for helping designers look sharp.
After installation of the InfluAds code (broken link removed in 2014) in the sidebar of my three blogs, a performance-based payment is received via PayPal after each month of serving ads. If I see an advertiser that I don’t want to associate myself with, I have the option to block the banner from the within the publisher section of the InfluAds site (that hasn’t been necessary).
My agreement with InfluAds was that I’d receive $1,400 per month. But due to a better-than-predicted performance during March (i.e., higher traffic, more click-throughs) I was paid a little more.
You’re probably wondering how much web traffic is needed. Here are my stats from March 01-31.
Stats courtesy of Google Analytics.
What does that mean?
Perhaps the most important figure is the number of Pageviews (also known as page impressions). This number shows how many times the banner ad is loaded/viewed within the month.
davidairey.com = 502,788
logodesignlove.com = 545,496
identitydesigned.com = 100,561
So during March those three websites attracted a total of 1,148,845 Pageviews.
By dividing the Pageviews by the payment we can see what return was made for a range of stats.
1,148,845/$1,428 = 804
Meaning that for every 804 Pageviews generated I earned $1.
So to earn $10 I needed to attract 8,040 monthly Pageviews.
$1 = 804 monthly Pageviews
$10 = 8,040
$100 = 80,400
$1,000 = 804,000
$10,000 = 8,040,000
To put it another way, and to give you a clearer picture of what you might be earning with InfluAds, for every 10,000 Pageviews received in March, I earned $12.44.
1,000 monthly Pageviews = $1.24
10,000 = $12.24
100,000 = $122.40
1,000,000 = $1,224.00
10,000,000 = $12,240.00
It’s probably not quite as straightforward — the number of clicks on each ad are also likely to be a factor — but it gives you something to relate to.
Your online revenue streams
I’ve no idea how my ratio of income/stats compares to others. What ads are you featuring to make money online? Are there any types you’d avoid?
Painted dollar sign image via Thinkstock