David Airey, graphic designer

16 appreciated comments on “New work: Clemente Tequila”

1. David Dayco, on August 15th, 2011 // Twitter: @daviddayco

   Nice work David. I enjoy seeing the hand drawn sketches!

2. Matt Fouty, on August 15th, 2011 // Twitter: @mattfouty

   Love it. Sorry, nothing substantial to say…

3. JB, on August 15th, 2011 // Twitter: @unitbcreative

   I like it, too. Very elegant. And now I’m thirsty…

4. winn taylor, on August 15th, 2011 // Twitter: @bacchus_p

   very cool to see the process. The sketches on the full entry remind me of hieroglyphics when displayed all together…break out the Rosetta stone.

5. Justin Dupre, on August 15th, 2011 // Twitter: @Justin_Dupre

   Nice fonts! Now give me a shot

6. Adam Ladd, on August 16th, 2011 // Twitter: @ladddesign

   Thoughtful and sophisticated. Nice, David.

7. Paul Mckay, on August 16th, 2011 // Twitter: @Paul_Creare

   I love the organic touch of these designs and especially seeing the rough sketches that led to the final design. It’s nice to see a design process that has a story behind it rather than something that’s plucked from thin air.

8. Phil P, on August 16th, 2011 //

   Love the classic and organic feel over the ubiquitous bling US liqour packaging design.

9. Jamie Wayne, on August 16th, 2011 // Twitter: @jamieguijarro

   I took a look at the full portfolio entry. Very nice work David. Although the Clemente wordmark is a serif typeface, I also though it would’ve looked good as a script especially with Snell Roundhand. It seems like you were wanting to use a script typeface for Clementes by the looks of your sketchbook.

   I hope you don’t mind me asking, what made you have second thoughts on using the script?

10. David Airey, on August 16th, 2011 //

    I don’t mind at all, Jamie. When I started sketching I was keen on a script for the wordmark, but it was felt that with the small size of front label, and with bottles being stocked behind counters, making the name as legible as possible was key. I don’t think a script would’ve helped.

    Thanks a lot for looking at my work, folks.

11. AVL, on August 16th, 2011 //

    Great work David, I always enjoy seeing how you work through your design process. The sketches are a nice touch.

    I often find myself browsing the liquor bottles admiring labels, hopefully I will have the chance to work with them one day.

12. David, on August 16th, 2011 // Twitter: @designbynuff

    Shades of Coca-Cola in that script!

    Good work – I’m really liking that texture on the label. Just wondering what the small text is in the background?

13. David Airey, on August 16th, 2011 //

    Hi David, more info and images here.

14. T, on August 16th, 2011 // Twitter: @Theocb

    Great work, very elegant, sophisticated and calm, “it chills” – if i may say so, thanks for sharing the process!

15. Peter, on August 17th, 2011 //

    Great work, I love to see the hand drawn sketches. I think you gave Clemente a very unique design that somehow reminds me of the 1950s, where men were gentlemen and women were ladies.

16. Ebi Atawodi, on September 19th, 2011 // Twitter: @ebiatawodi

    Brilliant! I hope you continue to do more work like this!

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