Comments on: Logo design process for Komplett Fitness

By: David Airey

David Airey — Tue, 28 Oct 2008 11:29:42 +0000

Doug,

Glad I’ve offered a little insight into the world of logo design. Thanks for your thoughts.

Sumesh,

I also liked the alternative, though I’m happy with the final outcome, and am very glad my client is too. Cheers.

Ryan,

I appreciate your feedback. Out of curiousity, which of my designs do you favour?

By: Ryan

Ryan — Mon, 27 Oct 2008 11:49:37 +0000

On its own, to me at least, not your strongest logo. Most of yours I tend to love straight away, however it really does come together in execution with the website. On a bigger scale, especially as a watermark, the shapes have an excellent interplay. Maybe it’s the circular edges combined with the angles inside? Something to think about anyway if you ever need to design any stationary.

By: Sumesh

Sumesh — Mon, 27 Oct 2008 09:32:14 +0000

I liked the first logo (with those three bars, two of them inclined to the third) quite a lot. It is a pity that Komplett thought it was close to BMW or whatever.

Logo for DoshDosh and now this - both circular, color-reversible and all - awesome, David. The logo looks better on the website screenshot than others - maybe because of the greyish background.

By: Doug

Doug — Mon, 27 Oct 2008 08:17:51 +0000

I really like this. I’ve looked at tutorials on making logos in Adobe and other apps. But nothing has ever shown this side of it.

Its easy enough to learn to use an app but to develop ideas like this is much more important.

One other thing - you’ve inspired me. I thought designers just went ‘PING’ and it happened as if by some great magic. But seeing as even the qualified and experienced allow themselves the time to brainstorm I think I may just give this a go myself on some of my own logos.

By: David Airey

David Airey — Fri, 17 Oct 2008 11:06:51 +0000

Thanks a lot, Ed.

By: ed hardy

ed hardy — Fri, 17 Oct 2008 04:53:15 +0000

It’s amazing to see the amount of thought and effort that goes into the whole process. I beleive the chosen logo is the best. Nice and Simple not to over the top.

By: David Airey

David Airey — Mon, 13 Oct 2008 14:46:59 +0000

Deron, Syd, James,

You’re very welcome! Thanks for your comments.

Shaun,

No offence taken whatsoever. My aim is never to please everyone, as that’d be unrealistic. My aim is to provide the client with an effective design for them and their business.

Vivienne,

Like you, I also appreciate logos by viewing the bigger picture. Thanks for offering your own thoughts on the design. Always appreciated.

Karl,

I picked up a few of those ‘graph pads’ in a stationery shop. I can’t remember the name, possibly Eason.

J.T., Richard, Fernanda,

Good of you to say, thanks.

cohnsey,

It’s watermelon — healthier than pizza.

Chaitanya,

I like your rationale, and hope you’re keeping well.

By: chaitanya

chaitanya — Mon, 13 Oct 2008 11:09:12 +0000

Wow. Great work david.

In first look, It seem to appear as if the small portion towards the right is being removed from the left part. Some thing removed from, may be the body fat…. :)

Nice work.

chaitanya’s last blog post…Alas… Adobe CS4

By: Thomas SG

Thomas SG — Mon, 13 Oct 2008 03:34:09 +0000

The design is simply beautiful! What amazed my was the fact that one has to go through a complex process only to produce a simple yet splashing logo!

By: cohnsey

cohnsey — Sun, 12 Oct 2008 23:41:53 +0000

i like the look of the logo but it looks like a slice of pizza in the circular part of it.