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	<title>Comments on: Logo design and card for Jigsaw Internet</title>
	<link>http://www.davidairey.com/logo-design-jigsaw-internet/</link>
	<description>I'm a graphic and logo designer based in Edinburgh, Scotland, with a huge passion for logo design.</description>
	<pubDate>Mon, 12 May 2008 09:06:34 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.3.2</generator>
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		<title>By: David Airey</title>
		<link>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-93174</link>
		<dc:creator>David Airey</dc:creator>
		<pubDate>Thu, 24 Apr 2008 07:49:40 +0000</pubDate>
		<guid>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-93174</guid>
		<description>Jenna,

Thanks very much.

Chad,

I'm not sure you get the 'order of the letter' theory. The trick is to keep the fisrt and lsat leettrs in plcae, as the eye is drawn to them more than those in the centre.

Regarding the white side of the card, to be honest I'd prefer the blue jigsaw piece on the left removed, leaving a cleaner impression, but it was Shaun's choice to use it, and he's happier with the outcome.

atomo,

Funny you should mention the space between the lower jigsaw piece and the 'solutions' type. In my initial ideas, I wasn't included 'solutions' (as you can see in the very few sketches shown). The chosen design was thought of before the third word was added, which explains a little about your thoughts. I'm surprised 'whatthefont' didn't recognise &lt;em&gt;Gotham&lt;/em&gt;.</description>
		<content:encoded><![CDATA[<p>Jenna,</p>
<p>Thanks very much.</p>
<p>Chad,</p>
<p>I&#8217;m not sure you get the &#8216;order of the letter&#8217; theory. The trick is to keep the fisrt and lsat leettrs in plcae, as the eye is drawn to them more than those in the centre.</p>
<p>Regarding the white side of the card, to be honest I&#8217;d prefer the blue jigsaw piece on the left removed, leaving a cleaner impression, but it was Shaun&#8217;s choice to use it, and he&#8217;s happier with the outcome.</p>
<p>atomo,</p>
<p>Funny you should mention the space between the lower jigsaw piece and the &#8217;solutions&#8217; type. In my initial ideas, I wasn&#8217;t included &#8217;solutions&#8217; (as you can see in the very few sketches shown). The chosen design was thought of before the third word was added, which explains a little about your thoughts. I&#8217;m surprised &#8216;whatthefont&#8217; didn&#8217;t recognise <em>Gotham</em>.</p>
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		<title>By: atomo</title>
		<link>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-92822</link>
		<dc:creator>atomo</dc:creator>
		<pubDate>Tue, 22 Apr 2008 13:44:20 +0000</pubDate>
		<guid>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-92822</guid>
		<description>Actually, I really prefer the second logo. I'm not a fan of forcing an illustration into the type of a company. Occasionally it works, but in this case it feels a little awkward and the second piece hangs there creating a void between it and the 'solutions'

I think if it was just plain 'jigsaw' then it might work better.

The second solution feels like something I would do, which inherently makes it so much cooler ;)

I love the font choice for it too... what is it? whathefont doesnt recognise it.</description>
		<content:encoded><![CDATA[<p>Actually, I really prefer the second logo. I&#8217;m not a fan of forcing an illustration into the type of a company. Occasionally it works, but in this case it feels a little awkward and the second piece hangs there creating a void between it and the &#8217;solutions&#8217;</p>
<p>I think if it was just plain &#8216;jigsaw&#8217; then it might work better.</p>
<p>The second solution feels like something I would do, which inherently makes it so much cooler ;)</p>
<p>I love the font choice for it too&#8230; what is it? whathefont doesnt recognise it.</p>
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		<title>By: chad</title>
		<link>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-91970</link>
		<dc:creator>chad</dc:creator>
		<pubDate>Sat, 19 Apr 2008 06:59:05 +0000</pubDate>
		<guid>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-91970</guid>
		<description>first of all , quite amused by Amanda's order-fo-teh-lertte theory, that's funny.

i like the first logo ,i think its more powerful visually,since the idea of these two logos base on the same logic,the more outstanding(visually) one definitely is better 

i like most of your designs, David,and visit here very often,this time i cant help noticing that the name card u made for this jigsaw was a little bit weaker(my point of view), especially the white side,its kinda plain and not very well space arranged,of course the information was clearly conveyed,but not in a delicacy way i think.

looking forward to your idea.</description>
		<content:encoded><![CDATA[<p>first of all , quite amused by Amanda&#8217;s order-fo-teh-lertte theory, that&#8217;s funny.</p>
<p>i like the first logo ,i think its more powerful visually,since the idea of these two logos base on the same logic,the more outstanding(visually) one definitely is better </p>
<p>i like most of your designs, David,and visit here very often,this time i cant help noticing that the name card u made for this jigsaw was a little bit weaker(my point of view), especially the white side,its kinda plain and not very well space arranged,of course the information was clearly conveyed,but not in a delicacy way i think.</p>
<p>looking forward to your idea.</p>
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		<title>By: Jenna</title>
		<link>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-91824</link>
		<dc:creator>Jenna</dc:creator>
		<pubDate>Fri, 18 Apr 2008 13:32:48 +0000</pubDate>
		<guid>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-91824</guid>
		<description>I love seeing the transition of your work from the beginning to the end!  Great post!

&lt;em&gt;Jenna's last blog post..&lt;a href='http://feeds.feedburner.com/~r/CreateBusinessGrowthPostingFreeTipsToHelpYouGrowYourBusinessOnlineAndOff/~3/272697588/dear-diary-part-2' rel="nofollow"&gt;Dear Diary (Part 2/2)&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I love seeing the transition of your work from the beginning to the end!  Great post!</p>
<p><em>Jenna&#8217;s last blog post..<a href='http://feeds.feedburner.com/~r/CreateBusinessGrowthPostingFreeTipsToHelpYouGrowYourBusinessOnlineAndOff/~3/272697588/dear-diary-part-2' rel="nofollow">Dear Diary (Part 2/2)</a></em></p>
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		<title>By: David Airey</title>
		<link>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-91066</link>
		<dc:creator>David Airey</dc:creator>
		<pubDate>Tue, 15 Apr 2008 07:56:20 +0000</pubDate>
		<guid>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-91066</guid>
		<description>&lt;blockquote&gt;In my opinion they need to decide on the concept they want for their business - and then only be tweaking that particular idea.&lt;/blockquote&gt;

Thanks again for the insight, Amanda. That makes sense.</description>
		<content:encoded><![CDATA[<blockquote><p>In my opinion they need to decide on the concept they want for their business - and then only be tweaking that particular idea.</p></blockquote>
<p>Thanks again for the insight, Amanda. That makes sense.</p>
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		<title>By: Amanda Vlahakis</title>
		<link>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-90229</link>
		<dc:creator>Amanda Vlahakis</dc:creator>
		<pubDate>Thu, 10 Apr 2008 17:17:57 +0000</pubDate>
		<guid>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-90229</guid>
		<description>Thanks, I don't really like it 'that' much - but that's the case for everything I design for myself.

My terms and conditions have been fine honed over the years - all based on experience.

In the past they used to just say unlimited revisions and I found myself doing revisions to concepts they didn't even end up with, which equaled a lot more revisions per project.

I think really when you show three concepts they should be able to decide which one they way without seeing revisions to it - after all revisions aren't going to actually change the concept itself, just tweak it.

In my opinion they need to decide on the concept they want for their business - and then only be tweaking that particular idea.

Since I implemented this I've done far less revisions and clients are still just as happy with this system.

Certain it's another blog topic isn't it :)</description>
		<content:encoded><![CDATA[<p>Thanks, I don&#8217;t really like it &#8216;that&#8217; much - but that&#8217;s the case for everything I design for myself.</p>
<p>My terms and conditions have been fine honed over the years - all based on experience.</p>
<p>In the past they used to just say unlimited revisions and I found myself doing revisions to concepts they didn&#8217;t even end up with, which equaled a lot more revisions per project.</p>
<p>I think really when you show three concepts they should be able to decide which one they way without seeing revisions to it - after all revisions aren&#8217;t going to actually change the concept itself, just tweak it.</p>
<p>In my opinion they need to decide on the concept they want for their business - and then only be tweaking that particular idea.</p>
<p>Since I implemented this I&#8217;ve done far less revisions and clients are still just as happy with this system.</p>
<p>Certain it&#8217;s another blog topic isn&#8217;t it :)</p>
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		<title>By: David Airey</title>
		<link>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-90221</link>
		<dc:creator>David Airey</dc:creator>
		<pubDate>Thu, 10 Apr 2008 16:51:45 +0000</pubDate>
		<guid>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-90221</guid>
		<description>Oooh, nice card. Thanks for showing me.

As for your revisions, it was interesting to read how you state 'unlimited revisions to the chosen design'. That'd certainly help. I wonder what other designers choose to do. Could make an interesting blog article.</description>
		<content:encoded><![CDATA[<p>Oooh, nice card. Thanks for showing me.</p>
<p>As for your revisions, it was interesting to read how you state &#8216;unlimited revisions to the chosen design&#8217;. That&#8217;d certainly help. I wonder what other designers choose to do. Could make an interesting blog article.</p>
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		<title>By: Amanda Vlahakis</title>
		<link>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-90218</link>
		<dc:creator>Amanda Vlahakis</dc:creator>
		<pubDate>Thu, 10 Apr 2008 16:47:43 +0000</pubDate>
		<guid>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-90218</guid>
		<description>Sorry, you'll have to excuse my horrible horrible photography skills....this is my business card ...

http://www.trulyace.com/images/businesscard.jpg

Re: Unlimited Revisions
No it doesn't suck up design time. I only offer unlimited revisions because I know full well they won't be asking for many.

I carefully compile the brief, read it thoroughly and do my best to make sure they are presented with designs that they want - 90% of customers barely have any revisions at all - they usually pick a design and have a small tweak to colours or something else simple.

Then about 7 percent have a reasonable amount of revisions that don't take up huge amounts of time, then there are about 3% run me through the mill with them.

For the small amount of people wanting lots and lots of revisions  it's worth it to be able to offer the attractive proposition to potential customers the price cannot rise on them mid project even if they have lots of revisions to their design.

Note it says that they can only have unlimited revisions to their 'chosen' design though, not to all designs presented to them. That keeps it in check also.</description>
		<content:encoded><![CDATA[<p>Sorry, you&#8217;ll have to excuse my horrible horrible photography skills&#8230;.this is my business card &#8230;</p>
<p><a href="http://www.trulyace.com/images/businesscard.jpg" rel="nofollow">http://www.trulyace.com/images/businesscard.jpg</a></p>
<p>Re: Unlimited Revisions<br />
No it doesn&#8217;t suck up design time. I only offer unlimited revisions because I know full well they won&#8217;t be asking for many.</p>
<p>I carefully compile the brief, read it thoroughly and do my best to make sure they are presented with designs that they want - 90% of customers barely have any revisions at all - they usually pick a design and have a small tweak to colours or something else simple.</p>
<p>Then about 7 percent have a reasonable amount of revisions that don&#8217;t take up huge amounts of time, then there are about 3% run me through the mill with them.</p>
<p>For the small amount of people wanting lots and lots of revisions  it&#8217;s worth it to be able to offer the attractive proposition to potential customers the price cannot rise on them mid project even if they have lots of revisions to their design.</p>
<p>Note it says that they can only have unlimited revisions to their &#8216;chosen&#8217; design though, not to all designs presented to them. That keeps it in check also.</p>
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		<title>By: David Airey</title>
		<link>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-90173</link>
		<dc:creator>David Airey</dc:creator>
		<pubDate>Thu, 10 Apr 2008 13:16:35 +0000</pubDate>
		<guid>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-90173</guid>
		<description>I certainly hope you don't get that kind of trouble from anyone here!

Nice insight. ;)</description>
		<content:encoded><![CDATA[<p>I certainly hope you don&#8217;t get that kind of trouble from anyone here!</p>
<p>Nice insight. ;)</p>
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		<title>By: kristarella</title>
		<link>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-90163</link>
		<dc:creator>kristarella</dc:creator>
		<pubDate>Thu, 10 Apr 2008 12:24:59 +0000</pubDate>
		<guid>http://www.davidairey.com/logo-design-jigsaw-internet/#comment-90163</guid>
		<description>Haha, I might not have written it before. I started my blog and my kristarella identity when I was right out of school and still had my mother's wariness of the internet imprinted on me. There are obviously dodgy people out there - I read a headline today about a girl being attacked by two men she met online... I don't think I'll get that kind of trouble from anyone here!

Call me either, I'll probably still use kristarella for a while. :)

&lt;em&gt;kristarella's last blog post..&lt;a href='http://feeds.feedburner.com/~r/kristarella/blog/~3/265930755/' rel="nofollow"&gt;Vienna &#38; NetNewsWire&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Haha, I might not have written it before. I started my blog and my kristarella identity when I was right out of school and still had my mother&#8217;s wariness of the internet imprinted on me. There are obviously dodgy people out there - I read a headline today about a girl being attacked by two men she met online&#8230; I don&#8217;t think I&#8217;ll get that kind of trouble from anyone here!</p>
<p>Call me either, I&#8217;ll probably still use kristarella for a while. :)</p>
<p><em>kristarella&#8217;s last blog post..<a href='http://feeds.feedburner.com/~r/kristarella/blog/~3/265930755/' rel="nofollow">Vienna &amp; NetNewsWire</a></em></p>
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