A few years back, on April 1st, I was catching a flight from Belfast to Edinburgh. Me and the rest of the passengers were surprised to hear the captain announce, “We will shortly be arriving in Amsterdam.”
Virgin Atlantic previously made us aware of their genetic modification of butterflies so they could advertise on their wings.
How about when Virgin Cola released this one:
“In 1996 Virgin Cola announced that in the interest of consumer safety it had integrated a new technology into its cans. When the cola passed its sell-by date, the liquid would react with the metal in the can, turning the can itself bright blue. Virgin warned that consumers should therefore avoid purchasing all blue cans. The joke was that Pepsi had recently unveiled its newly designed cans. They were bright blue.”
(Via Museum of Hoaxes.)
Even WordPress created an April Fool’s post.
Capitiol Blue Hill offer up 10 of the best April Fool’s Day pranks ever pulled off, including this one for the typographers among you:
“In 1977, British newspaper The Guardian published a seven-page supplement for the 10th anniversary of San Serriffe, a small republic located in the Indian Ocean consisting of several semicolon-shaped islands. A series of articles described the geography and culture of the two main islands, named Upper Caisse and Lower Caisse.”
Have you seen any cunning April Fool’s marketing?