Do you find it sad when you come across a blog full of extremely relevant info, only to find that there are no comments in sight? There appears to be no site activity except for that of the frantic article poster, thinking that the key to ‘getting their message out there’ is to post as often as possible. This isn’t to say that no-one visits. In fact the majority of your readers (90% according to this study) are lurkers i.e. read or observe but don’t contribute.
What he says goes a long way towards anything I’d have to say on the matter, but here are a couple of things directly relevant to my own blog:
1/ I searched for a wordpress plugin to display posts with the most comments (you’ll find one at the bottom of that page). This does two things. Firstly gives your returning visitors quick access to the posts that they are most likely to have commented on, and secondly it gives first time readers the impression that your site isn’t one of those I mentioned at the start of this article.
2/ I’ve recently become a member of MyBlogLog and added their simple widget to my site, allowing me to build a community and see who’s stopping by. There are tons of articles already written about this new addition to the blogosphere so I’ll simply direct you to a decent one here.
3/ It’s not a blanket covering of visitors that I’m trying to attract. I’m taking it one person at a time, and visiting their blogs, making comments, being as constructive as possible by trying to add to the discussion. Darren Rowse at ProBlogger gives this insight called 10 techniques to get more comments on your blog.
These points all focus on online networking but it’s equally important to have a focus offline. This is where things like my business card and getting on the phone come into play. Ben over at the Instigator Blog recently wrote The Most Important Question You Can Ask When Networking.
At the end of the day it still comes back to your content. If it’s no good then no-one will be interested. I’m just a child in terms of how long I’ve been blogging, but it’s something I enjoy and something that has given me the opportunity to network with some great people along the way.
Thanks for interacting with me and my blog.