Here are some of the things that clients hire me to create.
A company’s logo, whether that’s a wordmark, symbol, or both, is often the first visual association a potential customer will have with a brand. Use of the mark across every touchpoint will boost recognition rates, and, coupled with a positive brand experience, can help generate repeat business and increased profits, as well as instilling trust among customers.
Email might have largely replaced the traditional letterhead, and we don’t hand out our business cards as often as we once did, but corporate stationery can reinforce the distinction of a great product or service. With a little creativity and a touch of elegance, a letterhead, card, envelope, and compliment slip can add class to a brand’s communication.
This is particularly helpful for medium-to-large-sized organisations where more than one person is responsible for handling the visual identity. Here are some examples: Brand identity style guides from around the world (on logodesignlove.com).
If a client needs the design and development of a website, it’s likely that I’ll bring a specialist on board. Alternatively, I’m happy to recommend people.
Favicon/social media avatar
These miniaturised icons can drive home a brand’s essence by showing that attention is paid to the smallest details.
A promotional brochure, an annual report, sales literature, a menu — whatever gets the right message across at the right time. Depending on scope and page-count, a different designer might be recommended.
A store-front, an office reception, a billboard, from 2ft to 20ft tall, wherever it appears, signage should identify, advertise, and tell a story.
Anything disposable and used for a limited time (paper cups, tote bags, pens, pencils, etc.).
For specific requirements or any questions, please ask.