HP invent

Hewlett Packard set a design brief for the D&AD Student Awards. One result stands out.

I’ve been asked to author the first logo design book from Peachpit Press.
We’re discussing possible topics, and the aim is to publish a book that’s different from any other in the logo design market. I thought it’d be a good idea to involve you.

The environment is under more threat today than it ever has been, and responsibility lies with all of to do what we can to help. Here are three very simple steps that designers can take to help the environment.

When it comes to a printed graphic design job, there are certain questions you should ask at the beginning to prevent costly errors and to make the most of your print budget.
→ Continue reading 12 money-saving questions to ask before printing your promotional material

Have you ever had a client ask you why their marketing material hasn’t printed the colour they requested?
Their first reaction is normally to point the finger in the direction of the designer, and here I explain how printing can go wrong.
→ Continue reading How paper can critically affect the colour of your printed product