Category: Identity Page 3 of 4
The Tudor Bourn collection is a proposed range of bed linen targeted at the 45-65 age group.
The Logo Design Love Awards are open for submission.
I was approached by the California-based Fidelity Hearing Center to design a mark that stood out.
I was approached by the owners of a new record label to design their logo.
I searched some portfolios and found these five great monograms.
The Wired Kayaker is a blog that combines kayaks, gear and gadgets into one.
I write regular blog posts about logo design, but the focus of this site is broader than that, also covering blog tips, marketing, photography, typography and other designer-related topics. Therefore, I’ve decided to launch a website focused entirely on logo design, and want to involve you in the process.
Trends quickly come and go in logo design, which can leave your corporate identity looking dated almost before it’s rolled out.
It’s easy to say, “I don’t follow trends”, but with so many internal and external influences surrounding us, how can we honestly say we’re not affected by what others are doing?
I was asked to design a new symbol for Miskeeto.
The logo design above, for Eight, is by Stylo Design, a creative agency based in Covent Garden, London. I was reminded of the above design when looking through this years’ Eulda (European Logo Design Annual) winners. One of the Eulda entries is shown below, for Eight, a business lounge bar, and it’s based upon the same idea, but with much less effect in my opinion.
I’ve divided my identity design process into a number of sections.
You’ll quickly rule out many logo ideas this way prior to wasting time in Adobe Illustrator.
I was asked to design a logo for StressWell.
Every client wants an original logo. But as a designer, how original can you be?
Ask your colleagues just how much value they place on brand identity.
More news about the negative impressions of the London 2012 logo.
Sometimes our natural tendency is to minimize or skip the sketching process altogether, and we try and jump straight ahead to the finished product. Bad idea. The sketchpad becomes an arena. This is the proving ground where an idea is batted around and subjected to the whim of the author.
Many people undervalue the importance of their logo. Sure, it’s just one small part of your brand, but it’s an important part nonetheless.
No beating around the bush. Your logo looks like a penis.
The proposed name is Five 54, representing the degrees of longitude and latitude where my friend was born.
When it comes to seeing a logo that makes you wonder, “Why didn’t I think of that?”, what is it about the design that gives that impression?
A few of the more effective logos from LogoPond.
The only award scheme endorsed by 50+ national and international design associations.
Graphic designers are up in arms after Italy unveiled a new logo.