A brand identity designer working with clients across the globe. Get in touch if you want to work with me, ask a question, or simply say hello.
A client recently sent me a series of Microsoft Publisher files, each containing ideas for a logo design, although it turned out that I didn’t have a copy of Publisher on the computer I was using.
Here’s a free way to resolve this issue.
Here I detail a few common client misconceptions, such as this:
A client might ask for a specific Pantone colour from their Pantone swatch book. The designer sets the file exactly as is required, yet when the client sees an example on their computer monitor they are disappointed that the colour isn’t the same. Why is that?
→ Continue reading Common client misconceptions in graphic design
When you’re dealing with a graphic or logo design project, it’s vital to write a detailed design brief at the very beginning. There are two main reasons for this…
A large number of people undervalue the importance of their logo. Sure, the logo is only one small part of your brand, but it is an important part nonetheless. I recently subscribed to RSS updates for blog posts containing the words ‘logo design’. Here are some excerpts from the many posts I’ve since read.
I’ve been freelancing for around two years now — long enough to get a taste for what the positives and negatives are. Here are some of the pros and cons of working as a freelance graphic designer.
We’re in a world where we can increasingly move from office-space to office-space, using a lot more than just one computer for the work we do. This situation is helped by web-based applications and the ability to store personal information online.
This article is written for those of you who want to hire a designer. You’re ready to do great things with your business, and need the specialised skills of a design professional.
Making a match between your project and a designer with the appropriate skills, attitude, and rate can be difficult. If you want to maximise your chances of finding the right designer, then the guidelines in this post will be of help.
