I'm a graphic designer and writer in Northern Ireland. Welcome to my blog.
If you're interested in working together, visit my portfolio for a sample of brand identity projects.
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Renowned writer and creator Neil Gaiman explains how freelancers attract new business.
What type of business would you refuse to work with on ethical grounds?
It’d be great to learn from the business owners among you.
If you have a specific story you want to share with the world it’d be superb if you get in touch.
Quoted from Dave Trott’s blog where he discusses the client/designer relationship between Steve Jobs and Paul Rand.
Thoughts on the designer/client relationship, courtesy of the Design Council.
“You have to say, ‘You know what would be even better?'”
Useful if offering internships (to stay on the right side of the law), and if seeking a placement (to ensure your chosen internship is the best possible match).
What percentage do you bill a client for unpaid invoices?
Only one in ten thousand will really mean, “Give me something I haven’t seen before.”
Here are a few things I do to streamline the back and forth when potential design clients first get in touch.
This one isn’t just appropriate for the business of design, but for life in general.
According to ancient lore, every man is born into the world with two bags suspended from his neck.
Don’t spend time dreaming of future clients when you should be focusing on those you have.
No matter how much you have, never argue with quality.
Cutting small costs can cause great wounds.
As someone who does almost 100% of my business online, a need to filter the bombardment of info ranks highly when it comes to paying the bills.
You might know something about root canals, but I know what I like, and that’s more important.
Any one of these mistakes would be enough to hinder a project’s completion.
Multi-million dollar investments in contest-listing websites will inevitably prompt a more aggressive marketing push, but as long as self-respecting designers continue to differentiate themselves this won’t affect client acquisition.
You’re what makes you different. Tell your story.
Where’s the line between a focus on your career and the impact of your work on society at large?
Here are ten basic character traits that I remind myself of now and again, believing that if they can be adopted, the path I create will be much smoother than most.
This is my Painted Picture. It’s the shape of my business in March 2014 when I turn 35. The idea is that by putting it into words, my Picture has a stronger chance of becoming reality.
Sometimes even the most amazing designers get stuck at communicating their own message.
It’s bemusing to see $1.78 billion retailer JCPenney crowdsourcing its brand identity.
“I need a logo. I know exactly what I want. I just need a designer to make it happen.”
Would I take the opportunity again? Absolutely.
Don’t try to accommodate every customer.
It’s hard to imagine someone clicking an Amazon link for a design book, then thinking to themselves, “Mmmm, peanut butter.” But it happens.