Not a day goes by when I don’t think to myself, “I’ll have to do that at some point.” Little things that aren’t exactly vital, but can be important nonetheless, such as:
Making the most of Facebook’s networking
Figuring out if I’m making any beginner SEO mistakes with WordPress
Submitting my best blog posts to article submission sites, [...]
In order to explain what spec work is, imagine this scenario:
I went for a dental check-up yesterday. After the dentist inspected my teeth, she suggested some work to prevent further tooth decay. I told her to go ahead, and if the dental work was satisfactory, I’d be more than happy to pay. She responded that [...]
When it comes to a printed graphic design job, there are certain questions you should ask at the beginning to prevent costly errors and to make the most of your print budget.
Here are 12 important questions to consider before printing your promotional material.
Picture this: You’re the employee who’s responsible for hiring a design agency. Your company’s corporate identity is in need of a re-vamp but it’s nearing the end of the financial year, so the budget is already stretched (the standard scenario).
You’re in a boardroom meeting and you propose the idea of holding a design contest, where [...]
A client recently sent me a series of Microsoft Publisher files, each containing ideas for a logo design, although it turned out that I didn’t have a copy of Publisher on the computer I was using.
I sent an email to some of my friends to ask if they could open the files and print them [...]
Here I detail a few common client misconceptions, such as this:
A client might ask for a specific Pantone colour from their Pantone swatch book. The designer sets the file exactly as is required, yet when the client sees an example on their computer monitor they are disappointed that the colour isn’t the same. Why is that?
When you’re dealing with a graphic design project, it’s vital to write a detailed graphic design brief at the very beginning. There are two main reasons for this:
Firstly, it ensures that you, as a business owner or in-house manager know exactly what you want to achieve from your project.
Second, the brief acts as a point [...]
A large number of people undervalue the importance of their logo. Sure, the logo is only one small part of your brand, but it is an important part nonetheless. I recently subscribed through Google to an RSS feed for blog posts containing the words ‘logo design’. Here are some excerpts from the many posts I’ve since read.
We’re in a world where we can increasingly move from office-space to office-space, using a lot more than just one computer for the work we do, be it creative or otherwise. This is largely due to web-based applications and the ability to store personal information online.
This post over at Healthy WebDesign by Dawud Miracle (one [...]
Portfolio Review
Before hiring a designer, you will want to review their portfolio. This is the most important step in hiring a designer. Reviewing a portfolio will give you a good idea about the designer’s style and will shed light on the prior experience a designer has with specific projects.
When reviewing a portfolio keep the following [...]