David Airey, graphic designer

My identity design process

Published on September 6th, 2007 Read the 124 comments »

It’s of benefit for prospective clients to have an overview of my methods, and here I divide my brand identity design process into a number of sections, giving you a look at how I work.

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Archived under Business, Identity.

How ethical are your design practices?

Published on August 6th, 2007 Read the 42 comments »

Do you work with a client whose product or values you don’t agree with? If, for example, you’re anti-smoking, would you take on Marlboro as a design client?

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Archived under Business, Graphics.

12 money-saving questions to ask before printing your promotional material

Published on August 1st, 2007 Read the 49 comments »

When it comes to a printed graphic design job, there are certain questions you should ask at the beginning to prevent costly errors and to make the most of your print budget.

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Archived under Business, Printing.

Logo design contests are bad for business

Published on July 6th, 2007 Read the 87 comments »

Ask your colleagues just how much value they place on brand identity.

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Archived under Business, Identity.

Convert documents to PDF for free

Published on June 28th, 2007 Read the 20 comments »

A client recently sent me a series of Microsoft Publisher files, each containing ideas for a logo design, although it turned out that I didn’t have a copy of Publisher on the computer I was using.

Here’s a free way to resolve this issue.

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Archived under Business.