The Designful Company
The Designful Company: How to build a culture of nonstop innovation — the latest book by Marty Neumeier. Here’s a short excerpt.
A brand identity designer with clients around the world.
- RSS | Email | Twitter | Facebook
- Hire me
- My portfolio
- About me
- A few good books
- Advertising
- Art
- Blogs
- Books
- Branding
- Business
- Graphics
- Identity
- Marketing
- Packaging
- Photography
- Posters
- Printing
- Resources
- Stationery
- Typography
- Web
- Writing
Stay updated
Graphic designer
Blog topics
Supported by
Subscribers via RSS
Graphic design bookstore
Image courtesy of NYTimes.com
I’m often asked what graphic design books I recommend, so to save a little time in future I’ve launched a graphic design bookstore.
When vanity is good for business
We’re all interested in what others say about us. Especially when it’s about our work. Now if, like me, you act as your own PR team, discovering these snippets and citations rests solely on your shoulders. And in today’s business environment, it’s not just vanity. It’s a necessity.
Cue the ego search.
Logo trademarking tips: a legal perspective
This guest post has been republished and edited with the kind permission of author Steve Baird, Chair Trademark & Brand Management with Winthrop & Weinstine Attorneys, Minneapolis, Minnesota.
→ Continue reading Logo trademarking tips: a legal perspective
Imitation vs differentiation
Starting a business isn’t easy. That’s a given. But when people have tread the path before you, it’s tempting to imitate. After all, if they’re successful, why not do it just like them and be successful too? Thing is, you’re not like the others. People don’t do business with you because you work like someone else. They choose you because of who you are.
- Back to top
- Main pages:
- About
- Portfolio
- Good books
- Contact
- Elsewhere:
- Logo Design Love
- ID
