Comments on: BMW’s manual gear shift http://www.davidairey.com/bmw-gear-shift-ad/ David is a graphic designer passionate about brand identity. Here's his portfolio and a wonderful community of 15,000+ designers reading his blog. Wed, 17 Mar 2010 22:25:50 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Faisal http://www.davidairey.com/bmw-gear-shift-ad/comment-page-1/#comment-117237 Faisal Thu, 20 Aug 2009 06:39:46 +0000 http://www.davidairey.com/blog/bmws-gear-shift/#comment-117237 At the first glance i thought it has some kind of a finger-print recognition system in it. Pretty clean work. At the first glance i thought it has some kind of a finger-print recognition system in it.

Pretty clean work.

]]> By: koyas http://www.davidairey.com/bmw-gear-shift-ad/comment-page-1/#comment-115413 koyas Thu, 09 Jul 2009 22:35:59 +0000 http://www.davidairey.com/blog/bmws-gear-shift/#comment-115413 The poster has a huge amount of empty space. It seems very awkward. At first when I looked at it, I didn't like it. Its very boring, its very bland. I feel as if there is not feeling coming from the poster. The top of the thumb shouldn't be tilted, it should have been pressed on the surface. So it will be easier to see, and more comfortable for the eye. The poster has a huge amount of empty space. It seems very awkward. At first when I looked at it, I didn’t like it. Its very boring, its very bland. I feel as if there is not feeling coming from the poster. The top of the thumb shouldn’t be tilted, it should have been pressed on the surface. So it will be easier to see, and more comfortable for the eye.

]]> By: Malinee Saechee http://www.davidairey.com/bmw-gear-shift-ad/comment-page-1/#comment-114726 Malinee Saechee Sun, 14 Jun 2009 19:09:34 +0000 http://www.davidairey.com/blog/bmws-gear-shift/#comment-114726 I'm a big fan of you logo designs. Good quality works with bunch of awesome ideas. Love it!!! I’m a big fan of you logo designs. Good quality works with bunch of awesome ideas. Love it!!!

]]> By: Malinee Saechee http://www.davidairey.com/bmw-gear-shift-ad/comment-page-1/#comment-114725 Malinee Saechee Sun, 14 Jun 2009 19:07:40 +0000 http://www.davidairey.com/blog/bmws-gear-shift/#comment-114725 I 'm a big fan of you logo designs. Good quality work with a bunch of awesome ideas! I ‘m a big fan of you logo designs. Good quality work with a bunch of awesome ideas!

]]> By: David Airey :: Graphic Designer http://www.davidairey.com/bmw-gear-shift-ad/comment-page-1/#comment-27835 David Airey :: Graphic Designer Fri, 14 Sep 2007 09:47:02 +0000 http://www.davidairey.com/blog/bmws-gear-shift/#comment-27835 Trev, The knob doesn't actually resemble a thumb, but I appreciate you stopping by. Trev,

The knob doesn’t actually resemble a thumb, but I appreciate you stopping by.

]]> By: trev http://www.davidairey.com/bmw-gear-shift-ad/comment-page-1/#comment-27829 trev Fri, 14 Sep 2007 09:32:10 +0000 http://www.davidairey.com/blog/bmws-gear-shift/#comment-27829 On another note, we don't get manual trans in the united states for the 7 series so it is interesting to see what the knob looks like. On another note, we don’t get manual trans in the united states for the 7 series so it is interesting to see what the knob looks like.

]]> By: Nathan Nash http://www.davidairey.com/bmw-gear-shift-ad/comment-page-1/#comment-807 Nathan Nash Sat, 10 Feb 2007 05:31:45 +0000 http://www.davidairey.com/blog/bmws-gear-shift/#comment-807 I like the concept. I think it is a pretty neat idea. I like the concept. I think it is a pretty neat idea.

]]> By: David Airey http://www.davidairey.com/bmw-gear-shift-ad/comment-page-1/#comment-791 David Airey Fri, 09 Feb 2007 09:08:07 +0000 http://www.davidairey.com/blog/bmws-gear-shift/#comment-791 Vectormonkey, It's reverse I'd be worried about, not fourth. Beth Ellen, BMW have added a thumb shift to their 7 Series. There's no gear stick in the middle of the car. It's a little button behind the steering wheel were your indicator or window wiper levers are, kind of like Formula One cars, except a lot slower and more comfortable. Vectormonkey,

It’s reverse I’d be worried about, not fourth.

Beth Ellen,

BMW have added a thumb shift to their 7 Series. There’s no gear stick in the middle of the car. It’s a little button behind the steering wheel were your indicator or window wiper levers are, kind of like Formula One cars, except a lot slower and more comfortable.

]]> By: Beth Ellen http://www.davidairey.com/bmw-gear-shift-ad/comment-page-1/#comment-784 Beth Ellen Thu, 08 Feb 2007 19:55:42 +0000 http://www.davidairey.com/blog/bmws-gear-shift/#comment-784 I don't see phallic but then again I am pure. :) I don't understand the strapline. The phrasing is awkward. I don't get the ad but then maybe because it is about cars? So, is it a "thumbs up" kinda thing? I don’t see phallic but then again I am pure. :) I don’t understand the strapline. The phrasing is awkward. I don’t get the ad but then maybe because it is about cars? So, is it a “thumbs up” kinda thing?

]]> By: Vectormonkey http://www.davidairey.com/bmw-gear-shift-ad/comment-page-1/#comment-780 Vectormonkey Thu, 08 Feb 2007 17:37:22 +0000 http://www.davidairey.com/blog/bmws-gear-shift/#comment-780 At first glance, I like the clean layout, drawing the eye nicely to the thumb. On second glance, Pinksy does have a point, sorry. On third glance, and I'm not sure why I have this reaction, I'm filled with an urge to grab the thumb and probably hurt the hand shifting into 4th gear. Other than that, it's great. At first glance, I like the clean layout, drawing the eye nicely to the thumb.

On second glance, Pinksy does have a point, sorry.

On third glance, and I’m not sure why I have this reaction, I’m filled with an urge to grab the thumb and probably hurt the hand shifting into 4th gear.

Other than that, it’s great.

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