About
I’m a graphic designer and occasional author who specialises in designing brand identities. People hire me because I help make their businesses more profitable.
Companies I’ve worked with include Yellow Pages (Canada), Giacom (England), Asian Development Bank (Philippines), and Berthier Associates (Japan).
Self-employed since 2005, my business is successful because it’s less about me, and more about my clients; about the direction their companies are heading and about the success they will achieve. The ideas I create don’t just ensure my clients stand-out, they also provide timeless visual expressions that enable clients to engage and connect with their own customers more effectively than ever before.
The people I work with are often kind enough to offer testimonials.
I’ve gained experience in both the United Kingdom and the United States and you’ll now find me in my home studio in Northern Ireland where I work with great people all over the world.
A selection of previous identity projects are in my design portfolio.
“We have been very much impressed by David’s ability to literally read our minds and deliver a corporate identity which perfectly symbolizes our vision and conveys the stylish, elegant and modern image we needed to sustain the international development of our company.”
— DAVID SADIGH, FOUNDER & CEO, DLG
My first book, Logo Design Love: A Guide to Creating Iconic Brand Identities, has been translated into Chinese, Portuguese, Czech, German, Polish, Korean, Russian, and Japanese (publisher links).
“Anyone involved in creating visual identities, or wanting to learn how to go about it, will find this book invaluable.”
— AIGA MEDALIST TOM GEISMAR
My second book, Work for Money, Design for Love, went on sale in November 2012.
I’ve featured in publications including Creative Review, Computer Arts, Esquire, HOW Magazine, Digital Arts, LogoLounge, and others.
My graphic design blogs Logo Design Love, davidairey.com and brand identity showcase Identity Designed are visited by more than 600,000 designers each month.
My Twitter account is followed by thought leaders in design that include Chermayeff & Geismar, Pentagram, Debbie Millman, John Maeda, Siegel+Gale, Mark Boulton, John Boardley, Moving Brands, Landor Associates, The Partners, Antonio Carusone, Tina Roth Eisenberg, Vitaly Friedman, Interbrand, Simon Manchipp, Cameron Moll, and Khoi Vinh.
If you’re in need of a new brand identity it’d be a pleasure to talk.
“I recommend David unequivocally and would hire him again in a heartbeat.”
— DR TAMMY LENSKI
